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NIDDO
Project type
Graphic and branding design
Date
2025
Company
NIDDO
Program
Blender, AfterEffects, Indesign, Illustrator, Photoshop, Davinci Resolve, Canva, Meta, Instagram, LinkedIn, TikTok, Figma, Notion, Brevo, CapCut
Link web
As the creative lead for the startup, I took full ownership of Niddo's creative and marketing departments, driving the brand's vision from concept to execution.
DESIGN & BRANDING
I built the startup's visual identity from the ground up. This included designing the core logo and developing a comprehensive branding system—covering typography, color palettes, and visual guidelines.
UX/UI & WEB DESIGN
I translated the new brand identity into the digital product, handling the end-to-end UX/UI design for both the mobile application and the web platform. My focus was on creating intuitive, user-centric interfaces that provided a seamless experience across all devices.
VIDEO EDITING & MULTIMEDIA
To bring the brand to life, I managed the end-to-end production of all audiovisual content. This involved shooting and editing promotional videos, creating dynamic motion graphics for social media, and handling the full technical production and video editing for the brand's podcast, ensuring high-quality storytelling across all media formats.
DIGITAL MARKETING
On the strategic side, I directed a 360-degree marketing approach to drive audience engagement and growth. I planned and executed cross-channel social media campaigns, managed content calendars, and oversaw targeted email marketing rollouts, ensuring all digital efforts aligned perfectly with Niddo's identity.
